Macron Athleisure and Activewear Spring Summer 2024

Macron’s new Athleisure and Activewear Spring Summer 2024 collections have just been launched and once again demonstrate how Italy’s leading sportswear brand adds value to its products through attention to detail, a quest for sophisticated materials, and intelligent, refined design. High-tech fabrics, practicality, versatility and elegance have always characterised the clothing lines that Macron dedicates to those who live their passion for sport to the full.

The new Athleisure SS24 collection features lightweight materials and bright colours. The most prevalent shades are light blue for men and apricot orange for women. The Macron Hero logo is rubber printed in white on nearly every garment in the clothing line. One exception is the Chania hoodie, on which the logo appears on a large terry patch in the centre of the chest. The design chosen for the Samos T-shirt is different too, with the logo and ‘Become Your Own Hero’ slogan printed on the back.

The raglan cut of the sleeves is an important aesthetic detail that blends comfort and freedom of movement with elegant styling. One new feature is a two-colour drawstring that appears on the hoodies and on the long, short and basket style trousers. Finally, the polos – which proved so popular in the last collection – are back with the classic three-button Jacquard knitted neck. The Alghero shorts are a new addition to the women’s range, in comfortable and lightweight brushed fleece. The garment also features the new two-colour drawstring.

Even the name of the Activewear SS24 collection is different! The new designation highlights the process of transformation that the clothing line has gone through as it targets the multisport market with a selection of increasingly transversal materials shared with other collections. Both the menswear and women’s lines feature a wide choice of colours. The menswear line ranges from navy blue and fluo yellow for the Arsene jacket and Berard windproof gilet to aquamarine for the Didier T-shirt and the new Herbert sleeveless vest, both of which are made from a new, lightweight and comfortable, soft Jacquard fabric. The garments in the women’s line are characterised by a combination of black and fluo coral for the jackets, gilets and reflex T-shirts, and bright fluo pink for the Daphne T-shirt, which is made from a lightweight, breathable soft Jacquard fabric just like its menswear counterpart, the Didier T-shirt.

All the garments in the Macron Athleisure and Macron Activewear Spring Summer 2024 collections can be purchased from selected Macron Sports Hubs and online from the macron.com website.