Environment, equality and cultural identity: the three causes embraced by Vitória S.C. in their 23-24 shirts

Environment, equality and cultural identity: the three causes embraced by Vitória S.C. in their 23-24 shirts

The players who wear the colours of Vitória Sport Clube feel a strong sense of belonging to the cultural values and identity of Guimarães. This historic Portuguese club plays in the country’s Primeira ...  Read more

A homage to the town on the new Home shirts of Reading FC

A homage to the town on the new Home shirts of Reading FC

The close ties between Reading FC and Reading town are clearly expressed by the historic English club's new ‘Home’ shirt. The traditional design of the new shirt is complemented by graphics representing...  Read more

Traditional colours and a shading effect on Northampton Saints’ new shirts

Traditional colours and a shading effect on Northampton Saints’ new shirts

Black, Green and Gold are the colours of Northampton Saints, the historic English rugby club that plays in the Gallagher Premiership. This same combination of colours, arranged in traditional horizontal...  Read more

Shades of 'Blauw en Zwart' in the new Home shirt for Club Brugge

Shades of 'Blauw en Zwart' in the new Home shirt for Club Brugge

Only one month after the presentation of a new ‘Away’ shirt, Club Brugge, one of the top clubs in Belgium’s highest division, has now revealed a new ‘Home’ shirt for the 2023-2024 season. In...  Read more

Words from the national anthem and the flag of Saint David on the Wales mens team jerseys for RWC23

Words from the national anthem and the flag of Saint David on the Wales mens team jerseys for RWC23

Welsh pride, the words of the national anthem, and the colours of Saint David’s flag are the key features of the new Home and Away jerseys that the Welsh Rugby Union Men’s squad will wear at the Rugby...  Read more

Tradition and optical geometry in the new S.P.A.L. jerseys

Tradition and optical geometry in the new S.P.A.L. jerseys

The tradition of the white and blue vertical stripes for the new ‘Home’ kit, the 'total black' with a geometric graphic with optical effect for the ‘Away’. These are the new jerseys presented by...  Read more

“Honor the red and the blue”. The new

“Honor the red and the blue”. The new "Home" and "Away" kits of Bologna FC 1909

Can all the seasons in the life of a football fan be compressed into the memories and emotions expressed by their team’s colours? Ask any supporter of Bologna FC 1909, and the answer will certainly be...  Read more

Club traditions, pastoral crosiers and a touch of street art on the new shirts of FC Basel 1893

Club traditions, pastoral crosiers and a touch of street art on the new shirts of FC Basel 1893

FC Basel 1893, one of the top clubs in Swiss and European football, has presented the new ‘Home’ and ‘Away’ shirts the “Rotblau” will wear this coming season. The shirt maintains a traditional...  Read more

The waves of the Ligurian Sea for the 'Lady of the Sea': U.C. Sampdoria's 2023-24 shirts unveiled

The waves of the Ligurian Sea for the 'Lady of the Sea': U.C. Sampdoria's 2023-24 shirts unveiled

The pre-season training camp began a few days ago, and the objectives for next season are clear. Now it is time to unveil the new shirts that U.C. Sampdoria will wear for the 2023/24 season. Shirts that...  Read more

Navy blue, white and silver graphics for the new Away and Third match shirts of Real Sociedad

Navy blue, white and silver graphics for the new Away and Third match shirts of Real Sociedad

After unveiling the team’s ‘Home’ colours last month, Real Sociedad, the Basque club that is one of the stars of Spain’s top division, has now presented the new ‘Away’ and ‘Third’ kits...  Read more

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