Macron and Karlsruher SC to stay together

Karlsruher SC and Macron, who have been together since the 2019-20 season, have just announced an extension of their partnership until 2029, taking their collaboration into double figures. The German club, who play in the 2. Bundesliga, will continue to wear Macron teamwear for the next six seasons, with the Hero logo appearing on the shirts of the first team, the youth teams,and on the merchandise of their supporters.

Over the years, the partnership has led to the creation of unique collections in which the traditions and symbols of the club – which celebrates its 130^th centenary next year – are perfectly complemented by innovative fabrics, designs and graphics that give not players and supporters a real sense of belonging to KSC. Fans will soon be able to cheer on their team in a completely renovated ‘Wildparkstadion’. The new grounds will be inaugurated this coming July with a prestigious friendly match against Liverpool.

“We are delighted to see our partnership with Karlsruher SC extended for so many seasons,” declares Gianluca Pavanello, CEO of Macron. “When a relationship grows and consolidates in this way, it inevitably leads to interesting new projects.  The close ties that have developed between us over the years will inspire us to develop unique, exclusive and high-performance teamwear along with design solutions capable of accurately conveying the club’s history and identify.”

"We are very pleased to continue our partnership with Macron. The collaboration is a pleasure for everyone involved, both in terms of content and people, which is why we made a conscious decision to extend the contract for the long term. In particular, we appreciate the opportunity to design our game wear completely individually. We are already excited about the jerseys that await us in the coming years" says Michael Becker, managing director of KSC.