Macron new technical partner of PFC Botev Plovdiv

Another prestigious Bulgarian football club has joined the Macron 'family'. As of June, the Hero Company will be the new technical sponsor of PFC Botev Plovdiv, a team from Plovdiv that plays in the Parva Liga, the top Bulgarian football league. Being the oldest football club in the country, Botev Plovdiv is one of the most followed teams in Bulgaria, making this partnership even more important.

This year, PFC Botev Plovdiv celebrates its 110th anniversary. Founded in 1912, it adopted the name Botev in honour of Bulgarian national hero Hristo Botev. The club has two national titles, three Bulgarian Cups, a Bulgarian Supercup, a Balkan Cup and several European Cups to its name.

Macron and Botev Plovdiv are already working together to develop and produce the new match kits that the team will wear next season, including the customised jerseys to celebrate the club's centenary. Characterised by the quality, technicality and stylistic innovation typical of the products made by the Italian brand, the shirts will be enriched with refined and personalised graphics inspired by the club's history, tradition, and symbols.

"We are delighted to start this partnership with PFC Botev Plovdiv. - commented Francesco Ventura, Area Manager of Macron - An important club, rich in history. A path that begins with the celebration of 110 years of history, giving us an extra incentive to create shirts that best express the history and tradition of the team. We are certain they'll soon become a fan favourite as a means of expressing their love for the colours of this club."