Macron OUR MISSION | Image 1 Macron OUR MISSION | Image 1


We work hard to create cutting edge, high performance sportswear to support athletes from grassroots to professionals in their efforts to become their own hero on and off the field.

We strive to build a community that shares our passion for true sport.

We believe that high standards of good management, social responsibility and respect for the environment are the way to design the future.


The Activewear collection is ideal for running and also fitness and training sessions at the gym thanks to its technicality, functionality and style.


Macron enters the world of Padel, presenting five cutting-edge rackets designed to best accommodate players at all levels. A dedicated line of highly functional garments completes the collection, guaranteeing maximum comfort and freedom of movement.


Sports-inspired leisurewear for those who enjoy wearing Macron in their leisure time too.


Macron is the leader in the production and sale of technical sportswear for professional, semi-professional and amateur teams.

Official kits and merchandising

Macron designs and produces official kits and technical gear, accessories for over 90 professional clubs in multiple sport categories worldwide. Macron also develops official apparel and accessory collections for club fans (merchandising).



Macron strongly believes in the values of hard work and constant improvement. Sport requires effort, sweat and will power, and Macron knows it. Our will power is our strength. Work Hard. Play Harder.


We are ever-evolving, constantly striving for innovation with one eye on the future.
Macron Sports Hub 167
Multi Brand Store +850
Sponsored professional clubs +90
Number of Employees +300
Units sold per year 13Mio

A fast growing company

Macron 4 The Planet

A series of initiatives to promote greater environmental sustainability. All the areas of the company are involved, from the production and distribution, all the way to encouraging virtuous behaviour by all stakeholders.



Macron is founded in Bologna and starts its business as the exclusive Italian distributor of baseball equipment on behalf of MacGregor USA and other American baseball brands.


Macron acquires Record Sports and, in addition to distributing sports equipment, starts producing kits for professional baseball, basketball and volleyball teams on behalf of other brands.


Macron’s adventure in professional football begins with the first sponsorship of a top-level club: Bologna FC 1909. From that moment, the Macron logo can be seen on the jerseys of numerous professional teams.


The Macron Store project is launched: a unique outlet displaying the full range of Macron products, from teamwear to accessories, from merchandising to leisurewear. Macron also opens its Official Online Shop to bring supporters closer to their teams.


Macron introduces its Athleisure collection, designed for those who like to wear Macron even in their free time.


Macron signs its first technical sponsorship contract with a national team: Scottish Rugby Union, confirming itself as a leader in rugby.


Macron becomes technical sponsor of Bolton Wanderers FC and aquires the naming rights for the club's stadium, which was then called Macron Stadium.


Under the supervision and advice of professional athletes, Macron conceives its Running collection, characterized by technicality, functionality and design.


“A new Hero is born”: Macron presents the restyling of its logo, which contains a new icon: the Macron Hero, with a more modern and determined character. Macron becomes the official league kit provider of the Canadian Premier League.


Macron becomes the official UEFA Referee Match Kit Supplier. For the first time an Italian company provides referee uniforms and technical wear for all UEFA competitions.


Macron moves into its new Headquarters, built with a focus on innovation, efficiency and environmental sustainability. The new site combines all operations into one single distribution centre.


Macron enters the world of Padel with a line of rackets and technical apparel. Embracing the Macron 4 the Planet project, many of professional clubs choose the Eco-Fabric for their uniforms.


Macron becomes the new technical partner of World Rugby providing apparel for Emirates Race Officials and World Rugby staff, for international matches and Rugby World Cup 2023.