PASSION AND LIVELINESS, TECHNICITY AND COMFORT IN THE NEW RUN&TRAIN SS 2021 COLLECTION

The new Macron Run&Train SS 2021 collection was just presented in these past days and it is the best representation of the philosophy promoted by the Italian company, international leader in sportswear manufacturing. Macron -- about to celebrate its 50 years of activity --is the brand for those who have placed sport at the center of their lives, and embrace fatigue and hard work in order to pursue a goal. Their icon, which appears on every single item from the two new collections, aims to convey precisely this winning spirit.

Those who choose Macron, choose a company that is concretely committed to a greater environmental sustainability. This begins with the production process and goes all the way to the end of the creation chain, to the moment when high quality pieces are brought to the world--pieces that are conceived to last, maintaining unaltered their technical and wearability features.

Macron understands that offering a product of higher quality will result in a limited production, which in turn will entail lower energetic consumption, lower harmful emissions and lesser exploitation of available resources. Customers who choose to invest in this participate themselves in an honesty project, whereby both the company and the final users share the goal of environmental impact reduction. Products that are designed for the well-being of people reflect care and attention for the well-being of the planet.

The pieces of the new collection Macron Run&Train SS 2021 showcase the best in quality and technicality of the material, combining practicality, lightness, versatility, exclusive design, care for details and elegance. Created for those who experience sport with passion and with the spirit of belonging to a community of shared values.

The Macron Run&Train SS 2021 comprises pieces created with soft, light and comfortable materials that allow for freedom of movement while keeping the body cool and ensuring maximum breathability. Dryarn®, for instance, is an innovative microfiber, the lightest fabric in the world, highly performative, breathable and thermoregulatory. The new lines for runners feature lively colours -- neon yellow, light blue, navy blue, steel grey, as well as the classic white and black for men; and neon coral, light blue, grey and black for the women’s collection-- as well as refined patterns, from optical to stripes and camouflage for men, and animal prints variously articulated throughout the women’s collection.